The Task:
Make Denny's kids menus engaging and fun for the whole table. 

The Approach:
We created the Denny's Explorers, a group of adventurous kids and their dog, Pancake, who imagined and explored a different expedition in each menu. Then, Denny's teamed up with National Geographic to create a series of kids menus that sparked kids interest in animals and their habitats, while engaging the whole table in games and activities. More recently, Denny's partnered with DreamWorks Animation to bring the spirit of its popular family favorites to America's Diner. 

Denny's Explorers Kids Menu Illustration by Jason Craft